As one of the largest field marketing companies in the UK and Ireland, McCurrach increases sales through expert people, data & insight, and unrivalled customer relationships, giving your brand the competitive edge at the point of purchase. As consumers, customers, sectors and channels change, helping brands to sell more requires consistent evolution. That's why their service proposition spans a broad spectrum a nd is always under constant review for improvement.
Field Marketing
Execution, engagement, and advocacy are critical to any brand's success. All of our Field Marketing agencies exist to deliver expert sales strategies tailored to you, delivering unrivalled field sales and marketing services to clients across industries and channels. Your chosen agency partner will recommend the best mix of people, products and services to deliver your brand goals. Whether your needs are tactical, agile or long term, they can help.
Increase your sales
Standout deliver data-led, agile services that brands like yours need to thrive in a fast-paced and demanding environment. They’re boldly challenging the market to be better, challenging clients to try new and innovative services to get better results, and challenging the status quo when it comes to traditional strategies. This helps them make the most of emerging opportunities and keep your brand ahead of the curve.
Wave offer a range of agile services designed to boost your brand’s performance through flawless execution. They specialise in pulses of planned tactical activity to optimise your execution where and when you need it most, EPOS data-led interventions to boost your availability in store, bursts of insight to give you a snapshot of the market to see how your products or brands are performing in situ, and fixed term sales teams to surge sales.
Sales and execution
All of our Field Marketing agencies make sure your products are front of mind for retailers and consumers. By understanding and influencing the point of purchase flawlessly, their teams leverage sales, brand and customer expertise to optimise your presence.
Get in touch about:
- Face to face
- On the phone
- Data led teams
- A blend of teams for an agile approach
Training and advocacy
Our Field Marketing agencies design tailored training programmes for your customers in face-to-face or digital settings. They deploy these on a one-to-one or group basis and incorporate everything from traditional learning models to gamified platforms. Everything is designed to deliver unique experiences – turning customers into true advocates of your brand.
Through blended learning, their teams inform and educate customers about your brand in a way that suits their learning style, ensuring they gain the knowledge and confidence to sell your products to consumers, ahead of your competition.
Talk to us about:
- Face to face training, including video chat and webinars
- Brand events
- Digital learning and engagement
- Incentive and advocacy programmes
Brand insight
Get an invaluable customer and consumer eye view of your brand by seeing what they see at the point of purchase. Combine this with insight on what they think, and it becomes even more powerful.
Our Field Marketing agencies offer services that enable you to mystery shop and capture what the customer thinks – to improve how you sell to them, or to create an action plan that enhances your brand's execution and visibility at the point of purchase.
Talk to us about:
- Customer insight
- Consumer insight
- Execution insight at the point of purchase
More services
Get in touch
Talk to us about how McCurrach, Standout or Wave's field marketing teams can help you sell more.
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